Date: August 27, 2020
Time: 12:00 PM Eastern Time (US and Canada)
Speakers:
- Steve Rowen, Managing Partner of Retail Systems Research (RSR)
- Sadiki Christie, Senior Director Digital Development and Order Management System (OMS) at Ralph Lauren
- Beth Moriarty, Vice President of Marketing for Yottaa
With consumers shopping primarily online and retailers desperate to make up lost revenue from brick and mortar store closings, digital channels are the last frontier of survival for retail brands. Adding to the digital pressure is the upcoming holiday shopping season that presents a huge opportunity for retailers to make up lost ground online – but only if they have their eCommerce sites operating at maximum efficiency.
In this webinar, you will hear from Steve Rowen, Managing Partner of Retail Systems Research (RSR), Sadiki Christie, Senior Director Digital Development and Order Management System (OMS) at Ralph Lauren, and Beth Moriarty, Vice President of Marketing for Yottaa. Attendees of the webinar will hear:
- Key findings for the just released report from RSR entitled “The Digital Experience: Retailers Who Neglect It Face Serious Consequences”
- How Ralph Lauren earned top ranking in RSR’s evaluation of leading eCommerce sites in terms of site performance and experience
- Best practices for brands to maximize online conversions during COVID-19, the 2020 holiday shopping season, and beyond
